Conference Menu
Current Event Overview RegisterDay 1Day 2Short Course Hotel & TravelPDF DownloadSponsor/ExhibitPosters Press Pass Request Brochure Corporate Sponsor: Lead Sponsoring Publications: Sponsoring Publications: Media Partner: Web Partners:
Current Event
Overview RegisterDay 1Day 2Short Course Hotel & TravelPDF DownloadSponsor/ExhibitPosters Press Pass Request Brochure
Corporate Sponsor:
Lead Sponsoring Publications:
Sponsoring Publications:
Media Partner:
Web Partners:
Tuesday, April 17 | 6:30 – 8:30 pm
Guidelines for Commercial Launch of Novel Diagnostics
This short course is focused on development of molecular diagnostics as they make their way from identification of a medical need through to commercial launch. The course will emphasize identification of critical hurdles that when addressed early, can materially accelerate progress. Vital areas to be addressed include disease management, validation, reimbursement strategies including provider engagement, regulatory pathway decisions and education of the medical community. Examples and case studies of diagnostic companies will be shared to illustrate a real world roadmap including:
Instructors:Bill Cook, Principal, WECADwight Denham, MBA, Director, Clinical Research, Health Economics &. Reimbursement Affairs (CHRA), Beckman Coulter, Inc.
*Separate Registration Required