Recorded February 24th, 2016

Sponsored by
Diaceutics Group logo



Webinar Description:

Global Laboratory Landscape Data and Strategy for Targeted Therapy Launches – Understanding CDx Intelligence and Trends. Join an expert panel of targeted therapy and laboratory data experts to learn about the “forgotten” but critical stakeholder in successful global targeted therapy launches, the molecular laboratory. Will you be launching a targeted therapy in the next 24-48 months? Then you won’t want to miss this unique event focused on global laboratory data and strategy when planning for a targeted therapy launch.

Learning Objectives:

  • How the laboratory landscape and testing environment impacts therapy launches globally
  • Laboratory mapping and optimal lab footprints based on a therapy, a test and target prescribers
  • The types of biomarker testing being done on a regional basis
  • Key testing measurement criteria you need to know about laboratories
  • Challenges and opportunities in developing regional lab networks to support quality testing


Ryan KeelingRyan Keeling

Managing Director



In his role as Managing Director of Labceutics, Ryan Keeling is instrumental in transforming the company’s vision for enabling the pharmaceutical industry to institutionalize personalized medicine planning into a software application. Ryan’s work on Diaceutics Fusion™ effortlessly transforms Diaceutics complex and data rich personalized medicine work tools and case studies into a software platform that allows for seamless integration and easy manipulation by Diaceutics clients. As the singular architect behind the Diaceutics Fusion™ platform, Ryan has created a software application that is at once completely customizable to clients' needs while at the same time being immediately hands-on and accessible to the industry.

Jordan ClarkJordan Clark, PhD

Director Scientific Operations



Jordan has over 11-years' experience working in clinical laboratories, with particular expertise in hematology testing. Prior to joining Labceutics, Jordan worked in the Cambridge University Hospital's haemato-oncology diagnostic services and recently was a lead scientist for UK NEQAS, managing and developing their molecular EQA programmes.

Eloise AitaEloise Aita, PhD.

SVP US Laboratory Operations



Eloise Aita has more than 25 years of experience in the clinical laboratory industry working for independent, academic and hospital laboratories. She has been actively involved in all aspects of the laboratory industry and has extensive experience in the areas of lab management (Clinical and Anatomic Pathology), laboratory design, process improvement, cost containment, compliance and quality management.

Moderator Information:

Mark ReisMark Reis

EVP, Business Development

Diaceutics Group


Mark has spent the past 17 years focused on healthcare business development and marketing at an international level within the pharmaceutical, biotechnology, healthcare informatics and personalized medicine industries. His previous positions at LumaSense Technologies, Inc., Philips Medical Systems, and Forbes Medi-tech, included wide-ranging responsibilities from marketing strategy and communications, sales operations and business development to investor relations and integrated marketing. Mark holds a Bachelor of Arts from the University of Western Ontario and an M.B.A from New York University Stern School of Business.